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eCommerce Email Frequency: Could you "kill the goose that lays the golden egg"?

Ability Commerce

The Pro's and Con's of Frequency for online retailers.

There is a happy medium for the frequency of an email newsletter or special promotions.  The more you mail in the short term, the more revenue you will see, but what are the long term effects?

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Published:  May 18, 2009
Length:  3
Type:  White Paper
Tags : 
ability commerce, seo, email frequency, roi, pci, ecommerce, e-commerce, order management