Resource Centre > Research Gateway > Neustar > Free Webinar: Enhance the Power of Primary Research with Customer Segmentation

Free Webinar: Enhance the Power of Primary Research with Customer Segmentation

Neustar

Brand marketers invest hundreds of thousands of dollars on primary research initiatives often reaching the general public. Hear how CLEAR turned their primary research into real actionable marketing through segmentation and learn how you can:

• Introduce your target segments into your primary research
• Leverage the results for more targeted marketing campaigns
• Bridge the gap between data points to deliver marketing to your consumer
• Identify your best customer by segment with just an address input

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Published:  Feb 27, 2013
Type:  Webinar
Tags : 
marketing analytics, primary resarch, marketing initiatives, segmentation, targeted marketing campaigns, brand marketing, marketing strategy, market strategy, brc, business to consumer, business to customer, customer segmentation, consumer segmentation