Social media is transforming customer care and should be considered a strategic vehicle for delivering excellent customer experiences. A majority of social conversations are ‘noise’, however, there are topics that are relevant to different parts of the organization. When the topic is customer-service-related, most organizations are ill-equipped to deliver the level of support needed resulting in a splintered, disjointed customer experience.
Get your free copy of “Customer Care in a Social World” whitepaper where you will learn:
- Three qualifications needed for a social-enabled contact center
- To identify the stage of social-enablement for your contact center