Resource Centre > Research Gateway > Group M_IBM Q4'19 > The Consumer-First Cloud Playbook to Delightful Customer Experiences

The Consumer-First Cloud Playbook to Delightful Customer Experiences

Group M_IBM Q4'19

Brands are seeing tremendous disruption in the areas of retail, consumer goods, and travel/ hospitality. To stay on pace with the changing needs and demands of these industries, you need to compete and thrive in new ways. Cognitive Enterprise is data-enabled, cloud-powered, transformational business. It doesn't see silos. It uses data to inform the next best step to improve processes spanning all areas of the business, including customer experience.

Email this page
Published:  Sep 27, 2019
Length:  16
Type:  White Paper
Tags :