Resource Centre > Research Gateway > Neolane, Inc. > Don't Settle for a "Good Enough" B2B Lead Management Solution

Don't Settle for a "Good Enough" B2B Lead Management Solution

Neolane, Inc.

Automated lead management technology can have a huge impact on your overall marketing productivity, lead quality, conversion rates and revenue. This white paper provides advice on how to avoid the #1 mistake many of your peers made when going through the technology selection process: settling for a lead management solution that's "good enough" instead of putting in the hard work required to identify one that meets their needs now and in the future.

Email this page
Published:  Jan 08, 2010
Length:  5
Type:  White Paper
Tags : 
neolane, b2b lead management, automated, marketing automation, lead generation, enterprise marketing software